What is Email Marketing?
Who doesn’t have an email account these days? Everyone does, and that’s the beauty of email marketing. Some may think that email marketing is outdated and does not work anymore, but this is where they are wrong.
Simply put, email marketing is a highly effective digital marketing strategy where emails are sent in bulk to a list of prospects or customers. Email marketing is a great tool to promote your business, build relationships with potential customers, keep existing customers up to date and create customer loyalty.